What is Guru?
Guru provides the most robust digital story-telling platform available to cultural institutions (museums, zoos, aquariums, gardens) and local attractions. Each Guru customer receives their own branded app that delivers nearly any type of content (text, audio, video, AR, VR) based on a user’s location. While enhancing the visitor experience, Guru simultaneously gathers key visitor behavior and demographic data which is leveraged by Guru’s customers for key decisions and to increase donations, concessions and merchandise sales.
Case Study: How Guru has impacted the Battleship Iowa?
Created in only six weeks, the Battleship Iowa was downloaded more than 1500 times in the first 60 days after launch. Loved by the visitors and crew alike, it has been a fitting upgrade for the ship’s “fourth commissioning” as one of the Navy’s most historical landmarks.
Constantly evolving, the interactive mobile tour is not a replacement for docents and volunteers but is actually used by them to better educate visitors.
See it for yourself, and download the FREE Battleship Iowa Mobile Tour.
Get a taste of the adventure. View sample videos from the Battleship Iowa.
A Good Deed: https://www.youtube.com/watch?v=Nfw7un3huJY
Sailor Tattoo: https://www.youtube.com/watch?v=omzYag2wvDI
Gun House Crew Positions: https://www.youtube.com/watch?v=XNlR6a1p76A
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